Franchise Insider #27
Business-to-Business Consulting & Training
Just One More Franchise Opportunity
(that you probably didn't know you could own)
You might think that all your business acumen will make owning a consulting business easy, and that your clients will just line up outside your door for you services.
WRONG. While you may be fantastic as what you do, (and congratulations for building your career as far as you have, on your own!)you won't start out with the reputation, or the name recognition that will allow you to start really strong.
That does NOT mean you should not go into B2B Consulting and Training. It means you need a vehicle through which you utilize your skills and get the marketing boost you need to truly thrive. Brand Name, recognizable training that has a global reputation, are the vehicles you want working for you. That way you can put your energy and your skills to productive work immediately and start seeing fast success.
Marketing, technology, curriculum, backed funding (for financial services) all support your business, allowing you to be the face of your business, the talent of your business, the true commodity.
Owning a B2B Consulting/Training or funding business is not for the faint of heart. While you are supported, you still need to get your clients. Getting your clients is significantly easier when you are presenting your services backed by a recognized brand name and not just Joe-Schmo who used to work at yadda-yadda Inc. (right?)
For some consulting franchises you'll be trained in their curriculum and training style. You'll train individuals, you'll train teams, you'll train entire companies- it all depends on how big you want to go.
Others, you'll be trained in how to run a round-table support groups. Small business owners meet monthly and you facilitate their discussion topics. You also do one-on-one consulting, and training with each round-table member.
A Business Financing Business takes a lot of financial backing. Some franchises match your investment, others discount, some do factoring.
Whatever franchise you invest your time with, you'll be the face, you'll get your clients, you'll reap the benefits. Not all B2B services are home-based, no-employee models, but many are. With some you'll build a team and mange them. It all depends on what YOU want, and how you see yourself in your new role as a B2B consultant.
It's
not rocket science to own your own business. It's just different from
the masses. A franchise isn't for everyone, but it might be for
you...
